Veganboost packaging
Veganboost is a Dutch health and wellness company specializing in vegan supplements, gummies, and lifestyle accessories. Their packaging strategy emphasizes clear brand visibility, modern design, and consumer-friendly formats, supporting both shelf appeal and functional product protection.
Packaging Portfolio
Veganboost utilizes a packaging portfolio centered around rigid transparent jars (both plastic and glass) with screw-on lids for its gummies and supplements, enabling product visibility and tamper evidence. Labels are custom-printed with vibrant, health-themed colors and clear product information. Select products use carton boxes with minimalist designs, optimizing for shelf presence and e-commerce efficiency. Packaging choices focus on balancing visual appeal, protection, and sustainability through recyclable materials and streamlined structural formats.
The packaging is a clear, cylindrical container with a screw-on lid. The container is made of thick, transparent plastic that allows visibility of the product inside. The label wraps around the container, featuring vibrant colors and bold text. The top of the container has a smooth finish, while the sides are slightly textured for grip.
The packaging is a cylindrical jar made of clear plastic with a wide mouth. The jar has a green, opaque plastic lid that screws on securely. The label wraps around the jar, featuring a bright green background with white text. The front of the label prominently displays the product name 'Hair Vitamins' along with additional information about the ingredients and flavor. The overall design is clean and modern, appealing to health-conscious consumers.
The packaging consists of two transparent jars with screw-on lids. The jars are cylindrical in shape and made of clear plastic, allowing visibility of the contents inside. Each jar has a label wrapped around it, featuring vibrant colors and clear product information. The left jar is orange with a yellow label, while the right jar is green with a white label. Both labels include the brand name 'VEGANBOOST' prominently displayed at the top, along with product names and flavor descriptions.
The packaging consists of three transparent jars with colored lids. Each jar has a distinct color scheme: red, green, and yellow. The jars are cylindrical with smooth sides and a clear view of the contents inside. The labels wrap around the jars, providing product information and branding. The labels feature a matte finish with vibrant colors and clear text.
The packaging consists of two clear glass jars with screw-on lids. Each jar is filled with hair vitamins and features a label that wraps around the body of the jar. The labels are brightly colored, with one being green and the other pink, both prominently displaying the product name 'Hair Vitamins' along with flavor descriptions. The jars have a clean and modern design, with a focus on transparency to showcase the product inside.
About the Brand
Veganboost operates in the health sector, focusing on vegan supplements and wellness products distributed directly to consumers. The company's packaging approach relies on transparent jars and clearly labeled containers, prioritizing both visual transparency and brand recognition.
Packaging formats include a mix of rigid plastic and glass jars with screw-on lids for supplements and gummies, complemented by carton boxes for select products. The design leverages vibrant, health-centric color palettes and minimalist labeling to align with vegan and wellness values. Packaging choices are tailored to support e-commerce shipping and retail display, balancing presentation with logistics requirements.
Key Differentiator: Veganboost's distinctive use of transparent, color-coded jars and consistent branding across product lines sets it apart within the vegan supplement market.
Design System
Visual Style
Typography is modern and legible, typically sans-serif, with a preference for bold, high-contrast headlines. The color palette features bright greens, oranges, and yellows, reflecting health and plant-based themes. The overall aesthetic is clean, vibrant, and approachable.
Brand Identity
Brand identity is maintained through consistent use of the Veganboost logo, prominent placement of the company name, and cohesive iconography across labels. Visual consistency is reinforced by standardized label layouts and color coding by product type.
Packaging Design
Material selection favors recyclable PET or glass for jars and paperboard for cartons. Structural design prioritizes cylindrical forms for ease of handling and stacking, with labels designed for full product information and branding visibility.
User Experience
Packaging supports a positive user journey by enabling quick product identification, easy opening, and a visually engaging unboxing experience. The approach ensures brand recognition from initial delivery through product use, enhancing customer satisfaction and repeat engagement.
Company Metrics
Business insights for Veganboost based on available data
Market Positioning
Brand Values & Focus
Key Competitors
Target Market: Health-conscious vegan consumers in the Netherlands and broader EU seeking convenient, transparent, and ethically branded supplements and wellness products.
Packaging Assessment
Overall Grade
Visual appeal and presentation quality
Packaging durability and protection
Eco-friendliness and recyclable materials
Cost efficiency and value for money
Packaging assessment for Veganboost based on industry standards and best practices
Frequently Asked Questions
What types of packaging does Veganboost use for its products?
Veganboost primarily uses transparent plastic and glass jars for supplements and gummies, as well as carton boxes for specialized items. Packaging is designed for both product visibility and durable protection during shipping.
How sustainable is Veganboost's packaging?
The company demonstrates a medium-to-high commitment to sustainability through recyclable materials and minimalist designs, though reliance on plastic jars presents ongoing challenges for environmental optimization.
Does Veganboost use custom packaging for branding?
Yes, Veganboost uses custom labels with high brand visibility, consistent color themes, and clear product information to reinforce brand identity and support a cohesive customer experience.
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