Time Health packaging
Time Health specializes in health supplements and vitamins, delivering products via a direct-to-consumer e-commerce platform. Their packaging strategy emphasizes brand consistency, secure product protection, and clear communication of health benefits through visually appealing designs.
Packaging Portfolio
Time Health’s packaging portfolio is comprised of rigid plastic and glass bottles for capsules and tablets, supplemented by single-layer paperboard cartons for select SKUs. The use of amber glass enhances UV protection and product integrity, while plastic bottles offer cost-effective, lightweight solutions for logistics. Paperboard cartons are designed for retail display and provide additional space for branding and regulatory information. Across all formats, the packaging demonstrates a cohesive design language with clear labeling, vibrant yet health-oriented color palettes, and secure closures to meet both consumer safety and market compliance standards.
The packaging consists of several retail cartons for health supplements. Each carton has a smooth, flat construction without visible fluted layers, indicating they are made from single-layer paperboard. The cartons are primarily brown with colorful labels featuring product information. The edges are clean and precise, and the overall appearance is lightweight and designed for retail display. The cartons are likely to have a glossy finish due to the printed graphics.
The packaging is a cylindrical bottle made of transparent plastic with a screw-on lid. The bottle is filled with capsules and features a label that wraps around its body. The label includes vibrant colors and clear text detailing the product name, benefits, and nutritional information. The overall design is clean and modern, with a focus on health and wellness.
The packaging is a clear, amber glass bottle with a rounded shape and a wide mouth. The bottle features a screw-on plastic cap that is likely child-resistant. The label wraps around the body of the bottle, displaying product information and branding elements. The label has a glossy finish with vibrant colors, including orange, white, and gold accents. The front of the label prominently features the product name 'Optimised Curcumin' along with the brand name 'TIME HEALTH' and additional details about the product's benefits.
The packaging is a cylindrical bottle made of amber glass with a smooth surface. The bottle has a rounded neck and a wide mouth for easy access to the contents. The label wraps around the bottle, featuring a clean design with a matte finish. The label includes a white background with brown and gold accents, displaying the product name, dosage information, and branding elements prominently. The overall appearance is sleek and modern, suitable for health supplements.
The packaging is a flat, smooth, single-layer paperboard box with clean edges and folds. It features a rectangular shape, typical for retail products. The surface is predominantly a soft, muted color, likely a pastel shade, which gives it a modern and appealing aesthetic. There are no visible fluted layers, indicating it is made from paperboard rather than corrugated cardboard. The box has a glossy finish, enhancing its visual appeal and providing a slight sheen. The front displays product information and branding prominently.
The packaging is a rigid bottle made of thick, sturdy plastic with a smooth surface. The bottle has a cylindrical shape and a wide mouth for easy access to the contents. The cap is a screw-on type, providing a secure closure. The label is wrapped around the body of the bottle, featuring vibrant colors and clear text. The overall appearance is sleek and professional, indicative of a premium product.
About the Brand
Time Health is a UK-based health supplement provider focused on quality, efficacy, and transparency in their product offerings. Their packaging system is tailored for the nutraceutical sector, integrating robust protection with brand-centric visual cues across rigid plastic bottles, amber glass containers, and retail paperboard cartons.
As a small-scale D2C business, Time Health leverages packaging to reinforce its premium positioning and support a seamless online shopping experience. The use of recyclable materials and vegan-friendly product lines reflects a growing alignment with sustainability trends in the health sector. Consistent labeling, modern color schemes, and clear typography further ensure that regulatory and nutritional information is easily accessible to consumers.
Key Differentiator: Time Health distinguishes itself through a high level of brand transparency, modern packaging aesthetics, and an increasing commitment to sustainable materials within the competitive UK supplements market.
Design System
Visual Style
Typography is clean and sans-serif, prioritizing clarity and legibility. The color palette features earth tones, whites, and accents of gold or orange, supporting a modern, health-focused aesthetic. Visual layouts are uncluttered, with prominent product names and ingredient highlights.
Brand Identity
Branding relies on consistent usage of the TIME HEALTH logo, uniform iconography for product benefits, and adherence to visual hierarchy. Packaging maintains strong alignment with the broader brand identity through cohesive color schemes and recurring graphic elements.
Packaging Design
Material selection prioritizes product safety and shelf appeal, combining recyclable glass and paperboard with functional plastics. Structural designs favor cylindrical bottles with child-resistant caps and flat cartons with a glossy or matte finish for visual appeal and protection.
User Experience
Design choices facilitate an intuitive customer journey, from easy-to-read labeling and ergonomic packaging to the emotional impact of a premium unboxing experience. The packaging supports online and in-store engagement by balancing aesthetic value with practical handling and information accessibility.
Company Metrics
Business insights for Time Health based on available data
Market Positioning
Brand Values & Focus
Key Competitors
Target Market: Health-conscious UK consumers seeking high-quality, transparently labeled supplements and vitamins, with a secondary focus on eco-aware individuals.
Packaging Assessment
Overall Grade
Visual appeal and presentation quality
Packaging durability and protection
Eco-friendliness and recyclable materials
Cost efficiency and value for money
Packaging assessment for Time Health based on industry standards and best practices
Frequently Asked Questions
What types of packaging does Time Health use for its supplements?
Time Health utilizes a combination of rigid plastic bottles, amber glass bottles, and single-layer paperboard cartons. These formats are chosen for their product protection, shelf presence, and alignment with industry standards for safety and transparency.
How does Time Health address sustainability in its packaging?
Time Health incorporates recyclable materials such as glass and paperboard where possible and highlights vegan and sustainable product lines, though plastic bottles remain in use for certain product types due to functional requirements.
How does Time Health’s packaging contribute to the customer experience?
The packaging is designed with a clean, modern aesthetic that reinforces health and wellness values, while clear labeling and robust structures support both consumer trust and product security during shipping.
Discover other Health companies
Explore more companies in the health industry and their packaging strategies
Lily & Loaf
Health
Lily & Loaf specializes in high-quality health and nutrition products, offering a range of supplements and vitamins aimed at supporting an active lifestyle. The company focuses on providing natural solutions for health and beauty.
EVO Nutrition
Health
EVO Nutrition specializes in premium health supplements, providing a wide range of vitamins and nutritional products to support well-being.
Bio-Synergy
Health
Bio-Synergy is a UK-based company specializing in health and fitness products, including nutritional supplements and DNA testing kits. Their mission is to support individuals in achieving their health and fitness goals through innovative products and personalized insights.