Sunna Supplements packaging
Sunna Supplements delivers halal-certified health and wellness products via a direct-to-consumer model, with a packaging strategy centered on flexible stand-up pouches designed for product protection and strong shelf presence. Their approach emphasizes brand visibility, resealability, and modern aesthetics while aligning with the expectations of health-conscious consumers.
Packaging Portfolio
The Sunna Supplements packaging portfolio centers on flexible, stand-up pouches with resealable zip closures and selective clear windows for product visibility. Constructed from multi-layer films, these pouches balance barrier protection, light weight, and branding surfaces. The consistent use of vibrant blue tones, bold white typography, and prominent halal certification messaging enhances both shelf impact and user trust. Functional design features such as resealability and portion scooper visuals serve practical and experiential needs, while the choice of flexible packaging aligns with cost-effective shipping and storage.
The packaging consists of a stand-up pouch with a glossy finish. The left side displays the previous design, featuring a blue background with white and gold text, while the right side shows the new design with a similar blue background but a more modern layout. Both pouches have a resealable top and a clear window at the bottom that allows visibility of the product inside.
The packaging is a stand-up pouch made from a smooth, flexible material. It features a resealable zip closure at the top and a clear window that allows visibility of the product inside. The front displays vibrant graphics with a predominantly blue background, white text, and a logo at the top. The back includes nutritional information and usage instructions in a clear, organized layout.
The packaging is a stand-up pouch made from a flexible material, likely a multi-layer film. It features a glossy finish with a vibrant blue color. The front displays the product name 'HALAL COLLAGEN PROTEIN' prominently, along with the brand name 'SUNNA SUPPLEMENTS'. The pouch has a clear window that allows visibility of the product inside. The top of the pouch is sealed, and it has a resealable zipper for convenience. The design includes a white scooper being held above a cup, indicating the product's use.
The packaging is a stand-up pouch made of a flexible material that allows it to maintain an upright position. It features a shiny, metallic blue surface with a smooth texture. The front displays the product name 'HALAL COLLAGEN PROTEIN' in bold white letters, with additional text indicating it is 'UNFLAVOURED' and highlights benefits for 'YOUTHFUL HAIR, SKIN & NAILS'. The bottom of the pouch includes nutritional information and usage instructions in smaller text. The top has a resealable zipper closure, which is a common feature in flexible packaging.
The packaging consists of multiple stand-up pouches made from a flexible material, likely a multi-layer film. Each pouch features a glossy finish with a vibrant blue color. The front of the pouches displays bold white text indicating the product name 'HALAL COLLAGEN PROTEIN' along with additional product information. The design includes a clean, modern aesthetic with a focus on clarity and appeal. The pouches are designed to stand upright, showcasing the product effectively.
The packaging consists of two stand-up pouches side by side, showcasing a previous and new design for a marine collagen product. The left pouch has a light blue color with a glossy finish, while the right pouch features a darker teal color with a matte finish. Both pouches have a clear window to display the product inside. The top of each pouch is sealed with a zip-lock closure, allowing for resealability. The design includes bold white text indicating 'MARINE COLLAGEN' and additional product information below.
About the Brand
Sunna Supplements operates in the health supplement market with a focus on halal-certified collagen proteins, vitamins, and nutrition products. The brand targets the Muslim community and consumers seeking transparent, compliant wellness solutions, utilizing social media and e-commerce to reach a wide audience.
Sunna Supplements leverages niche branding and e-commerce efficiency to address unmet needs within the halal supplement segment. Their customer-centric approach is evident in transparent sourcing, clear labeling, and responsive feedback channels. Packaging plays a key role in supporting product integrity, compliance messaging, and user convenience.
Key Differentiator: The company’s primary differentiator is its exclusive focus on halal certification, ensuring that every aspect of sourcing, production, and packaging aligns with religious and ethical requirements for its target demographic.
Design System
Visual Style
Clean, modern typography (sans-serif), a blue-dominant color palette with white and metallic accents, and high-contrast layouts for clarity and legibility. The aesthetic approach is minimal yet bold, in line with health and wellness sector standards.
Brand Identity
Logo is prominently displayed on each pouch, typically top-centered, with standardized iconography and product descriptors. Visual consistency is maintained across product variants through recurring color schemes, font usage, and placement of halal certification marks.
Packaging Design
Material selection prioritizes flexible, multi-layer films for barrier properties and cost efficiency. Structural design favors stand-up pouch formats with resealable features, supporting both product longevity and consumer convenience. Transparent windows are incorporated for authenticity and product assurance.
User Experience
The packaging design supports the customer journey through clear labeling, easy-open and resealable closures, and an intuitive presentation of product benefits. Visual cues such as scoopers and serving suggestions enhance the informational experience, while consistent branding fosters trust and repeat engagement.
Company Metrics
Business insights for Sunna Supplements based on available data
Market Positioning
Brand Values & Focus
Key Competitors
Target Market: Health-conscious Muslim consumers in the UK and global markets seeking halal-certified supplements and wellness products.
Packaging Assessment
Overall Grade
Visual appeal and presentation quality
Packaging durability and protection
Eco-friendliness and recyclable materials
Cost efficiency and value for money
Packaging assessment for Sunna Supplements based on industry standards and best practices
Frequently Asked Questions
What type of packaging does Sunna Supplements use for its products?
Sunna Supplements primarily utilizes flexible, stand-up pouches with resealable closures, often featuring clear product windows and consistent branding elements for visual impact and product security.
How does Sunna Supplements ensure packaging quality and safety during shipping?
Packaging solutions are engineered for product stability and protection, with multi-layer films and zip-lock features that minimize risk of contamination or spillage during transit.
Is the packaging from Sunna Supplements environmentally friendly?
While the flexible pouches are lightweight, reducing shipping impact, the use of multi-layer films may limit recyclability compared to single-material solutions. Environmental considerations are balanced with the need for product integrity.
How does packaging contribute to the Sunna Supplements brand experience?
Packaging reinforces the brand through high visibility, consistent use of color and logo, and clear communication of halal compliance, supporting consumer trust and a distinctive unboxing experience.
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