Nous Le Savons packaging
Nous Le Savons is a French cosmetics company specializing in natural and organic skincare, with a strong emphasis on sustainability. Their packaging strategy leverages recyclable carton boxes and minimalist design to align with eco-conscious values while supporting product safety and retail presentation.
Packaging Portfolio
Nous Le Savons deploys a uniform packaging system based on single-layer paperboard folding cartons, emphasizing recyclability and minimalist aesthetics. Formats are consistently small, rectangular boxes with tuck tab closures and matte finishes, optimized for both retail display and e-commerce fulfillment. Packaging graphics integrate essential product information, certifications, and brand elements, while structural integrity balances lightweight material use with adequate product protection. This approach reflects a strategic focus on reducing environmental impact without compromising on presentation or functional requirements.
The packaging is a small, rectangular box made of single-layer paperboard. It features smooth, flat surfaces with clean edges and precise folds. The box has a colorful design on the top with a striped pattern, while the sides display product information and logos. The overall appearance is lightweight and suitable for retail display.
The packaging is a small, rectangular folding carton made from a single layer of paperboard. It features smooth, flat surfaces with clean edges and precise folds. The exterior is predominantly white with a matte finish, accented by a subtle texture. The top flap is slightly overhanging, indicating a tuck closure. The front of the carton displays a minimalist design with a green and white color scheme, including the brand name and product information in a modern font.
The packaging consists of a smooth, flat paperboard carton that encases a bar of soap. The carton is primarily white with a clean, minimalist design. It features a cylindrical shape with a label wrapped around it. The edges are crisp and precise, indicating a well-constructed folding carton. The surface has a matte finish, giving it a soft texture. The label includes black text and logos, providing product information and branding.
The packaging consists of a smooth, flat construction made from single-layer paperboard. It features clean, precise edges and folds, indicative of a folding carton. The exterior is predominantly white with colorful accents. The design includes a rectangular shape, with a slightly smaller box on top of a larger one, both displaying product information and branding elements.
The packaging is a small, rectangular folding carton made from single-layer paperboard. It features a smooth, flat construction with clean edges and folds. The carton is primarily white with a matte finish, adorned with colorful graphics and logos. The front displays the brand name 'nous le savons' prominently, along with product information and certifications. The top has a slight overhang, indicating a tuck tab closure. The overall design is minimalistic and elegant, suitable for retail display.
The packaging is a small, rectangular box made of single-layer paperboard. It features clean, precise edges and folds, with a smooth surface. The box is primarily white with printed graphics and text in various colors. The top flap is slightly visible, indicating a tuck closure. The overall appearance is lightweight and designed for retail display.
About the Brand
Nous Le Savons operates in the French beauty and fitness sector, providing natural skincare and eco-friendly household products. The company utilizes single-layer paperboard cartons for primary packaging, emphasizing recyclability and clean aesthetics to reinforce their environmental commitments.
Founded in 2017 and based in Grenoble, France, Nous Le Savons targets consumers seeking safe, effective, and sustainable cosmetics. Packaging is tailored to support both product integrity and brand transparency, featuring clear labeling and certification marks. The company’s small scale enables a high degree of quality control and a personalized approach to both product and packaging development.
Key Differentiator: Strict adherence to eco-friendly packaging practices and transparent communication of product sourcing and certifications distinguishes Nous Le Savons within the natural cosmetics market.
Design System
Visual Style
The visual design utilizes clean sans-serif typography, a neutral white base color accented by subtle greens and earth tones, and a minimalist approach that emphasizes clarity and readability.
Brand Identity
Branding leverages consistent logo placement, clear company name display, and standardized certification icons. Visual consistency is maintained across the product line, reinforcing trust and brand recognition.
Packaging Design
Material selection prioritizes recyclable single-layer paperboard. Structural philosophy focuses on efficient, lightweight folding cartons with simple closures, minimizing excess material while ensuring product integrity.
User Experience
The unboxing experience is straightforward, with clear labeling and easy access, supporting the brand’s transparency ethos. The design aids customer understanding of product benefits and eco-certifications at each touchpoint.
Company Metrics
Business insights for Nous Le Savons based on available data
Market Positioning
Brand Values & Focus
Key Competitors
Target Market: Eco-conscious French consumers seeking natural and certified organic skincare and household products, with an emphasis on sustainability and ingredient transparency.
Packaging Assessment
Overall Grade
Visual appeal and presentation quality
Packaging durability and protection
Eco-friendliness and recyclable materials
Cost efficiency and value for money
Packaging assessment for Nous Le Savons based on industry standards and best practices
Frequently Asked Questions
What packaging materials does Nous Le Savons primarily use?
Nous Le Savons primarily utilizes single-layer paperboard for their folding cartons, selected for its recyclability and alignment with sustainability objectives.
How does the packaging support sustainability goals?
The packaging is designed with minimal material use, high recyclability, and clear eco-certification labeling, supporting both environmental and consumer transparency priorities.
Is the packaging suitable for e-commerce and retail channels?
The structural integrity and clean design of the folding cartons make them suitable for both e-commerce shipping and retail shelf display, balancing protection with brand presentation.
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