Lomi packaging
Lomi specializes in eco-friendly home appliances for food waste reduction, integrating advanced technology with environmental responsibility. Their packaging strategy leverages recyclable materials and functional design to align with sustainability objectives and support efficient logistics.
Packaging Portfolio
Lomi’s packaging portfolio demonstrates a systematic use of flexible stand-up pouches for consumable pods and filters, leveraging resealable closures and barrier protection for freshness. Retail and accessory items are housed in single-layer carton boxes, while primary appliances and kits utilize heavy-duty corrugated shipping cartons with fluted construction for impact resistance. All structures prioritize recyclability, brand visibility, and efficient stacking for shipping, reflecting a balance of sustainability and operational efficiency.
The packaging is a folding carton made from single-layer paperboard. It features a smooth, flat construction with clean edges and folds. The exterior is a kraft brown color, typical for retail packaging, and it includes printed graphics and text on the front and sides. The box has a rectangular shape with dimensions suitable for containing the Lomi Cap product. The top flap is folded down, and the box appears to be unopened, showing no signs of wear or damage.
The image features a brown corrugated box with a visible fluted inner layer, indicating its sturdy construction suitable for shipping. The box has a clean, rectangular shape with flaps on the top and bottom. There are no visible signs of wear or damage, suggesting it is in good condition. Inside the box, two product pouches are visible, one larger and one smaller, both made of a smooth, flexible material.
The packaging consists of three stand-up pouches, each with a flat bottom allowing them to stand upright. The pouches have a smooth, matte finish with a combination of green and light green colors. The front features a large, bold title 'Nutrient Activator' in a contrasting color, along with icons indicating product features. The top of each pouch has a resealable zipper closure, and the sides are sealed with clean edges. The back of the pouches likely contains additional product information, although it's not visible in the image.
The packaging consists of multiple stand-up pouches arranged in a row. Each pouch features a smooth, flat construction with a slightly glossy finish. The pouches are primarily colored in shades of teal and white, with a clear demarcation between the colors. The top of each pouch has a folded closure that allows for easy opening and resealing. The front side of the pouches prominently displays the product name 'LomiFilters Odor Neutralizer' in bold, clear font, along with additional product information and branding elements.
The packaging is a sturdy corrugated box with a visible fluted inner layer. The exterior is a natural kraft color, typical for shipping boxes, and features a simple design with minimal graphics. The box has clean edges and appears to be well-constructed for shipping purposes.
The packaging is a flat, rectangular box made of single-layer paperboard. It features smooth, clean edges and folds, with a light brown kraft color. The box is designed for retail display, likely containing a product related to the Lomi brand. The surface appears to have a matte finish with no visible gloss. The front of the box has printed graphics including text and icons that highlight product features.
About the Brand
Lomi operates at the intersection of environmental technology and consumer goods, focusing on minimizing household food waste. The company employs a direct-to-consumer model, delivering compact food recyclers and related accessories. Packaging solutions are tailored to reinforce brand values of sustainability and user convenience.
Founded in 2022 and based in Kelowna, British Columbia, Lomi has rapidly positioned itself within the eco-friendly home appliance sector. Their packaging strategy incorporates flexible pouches for consumables and robust corrugated cartons for shipping, all featuring consistent brand visuals. Operations and finance teams actively oversee packaging decisions, balancing environmental goals with cost efficiency.
Key Differentiator: Lomi’s unique value lies in its integration of sustainable packaging solutions with a clear focus on reducing environmental impact while maintaining a high standard of product protection and user-friendly unboxing experiences.
Design System
Visual Style
Lomi's packaging adopts a modern, minimalist aesthetic with sans-serif typography, a green and kraft brown color palette, and matte finishes. The approach communicates environmental responsibility and product clarity.
Brand Identity
Logo placement is prominent on all packaging facets, with consistent iconography and clear, bold product naming. Visual consistency is maintained through a cohesive color scheme and straightforward layout.
Packaging Design
Material selection favors recyclable kraft paperboard and corrugated fiberboard for rigidity and sustainability, while flexible pouches employ multi-layer films for product protection. Structural designs focus on clean lines, minimal waste, and user-friendly access.
User Experience
Packaging is engineered for a seamless unboxing process, clear consumer instructions, and an immediate brand impression. This supports both first-time product engagement and reinforces long-term brand loyalty through perceived quality and eco-conscious messaging.
Company Metrics
Business insights for Lomi based on available data
Market Positioning
Brand Values & Focus
Key Competitors
Target Market: Eco-conscious homeowners and households seeking sustainable solutions for food waste management in North America.
Packaging Assessment
Overall Grade
Visual appeal and presentation quality
Packaging durability and protection
Eco-friendliness and recyclable materials
Cost efficiency and value for money
Packaging assessment for Lomi based on industry standards and best practices
Frequently Asked Questions
What types of packaging does Lomi utilize for its products?
Lomi employs a mix of flexible stand-up pouches for consumables and sturdy corrugated and carton boxes for retail and shipping. All formats are designed for product protection, branding consistency, and recyclability.
How does Lomi's packaging contribute to sustainability goals?
Packaging materials are selected for recyclability and minimal environmental impact, with a preference for kraft paper and paperboard, supporting Lomi’s mission to promote eco-friendly practices throughout the customer journey.
Is the Lomi unboxing experience designed to reinforce its brand values?
Yes, unboxing emphasizes clear branding, neat presentation, and the use of eco-friendly materials, providing a positive emotional impact aligned with Lomi’s sustainability ethos.
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