LokiKoki packaging
LokiKoki specializes in professional hair care products distributed through a robust e-commerce platform. The company utilizes branded, retail-focused carton packaging that emphasizes design consistency and shelf appeal across its diverse product range.
Packaging Portfolio
LokiKoki's packaging portfolio is dominated by single-layer folding cartons, engineered for durability and visual impact in both e-commerce and retail environments. Structural formats include rectangular and square boxes with precise folds, cut-out windows, and matte or gloss finishes. Material selection focuses on high-quality paperboard, balancing lightweight construction with adequate product protection. Distinctive color schemes and brand graphics support shelf visibility and cohesive branding across diverse product lines.
The packaging consists of a flat, smooth construction made of single-layer paperboard. It features a black background with white and metallic gold text, indicating a premium product. The edges are clean and precise, typical of retail packaging. The front displays the product name 'Quick Botox' prominently, along with additional details about the product's benefits. The overall design is sleek and modern, appealing to a beauty-conscious audience.
The packaging is a smooth, flat construction with clean edges and folds, indicative of a folding carton. It features a yellow exterior with minimalistic design elements, including a prominent logo and product name. The box appears lightweight and is likely designed for retail display.
The packaging is a tall, rectangular carton with smooth, flat surfaces and sharp, clean edges. It features a predominantly black exterior with a matte finish, giving it a sleek and modern appearance. The front side displays the product name 'TOP GUM' in bold white lettering, accompanied by a stylized graphic that resembles a wave pattern, which adds a dynamic visual element. The overall design is minimalistic, with no additional graphics or images, emphasizing the product name. The top of the carton has a tuck flap closure, ensuring easy access to the contents while maintaining structural integrity.
The packaging is a folding carton made of smooth, single-layer paperboard. It features a clean, flat construction with precise edges and folds. The exterior is predominantly white with colorful circular graphics in shades of pink and orange. The box has a cut-out window on the front, allowing visibility of the contents inside. The overall shape is rectangular, typical for retail packaging.
The packaging is a folding carton with a smooth, flat construction. It features a white exterior with colorful circular graphics and branding elements. The edges are clean and precise, indicating a well-constructed design. The box appears to be lightweight and is likely used for retail purposes.
About the Brand
LokiKoki operates as a prominent online retailer in the beauty and fitness sector, offering a wide assortment of hair care, coloring, and styling products. Their packaging approach centers on visually engaging, brand-forward carton boxes designed for both direct-to-consumer and professional segments.
The company's packaging strategy leverages high-impact visual branding, with a focus on clean, colorful graphics and distinct structural formats to enhance product recognition and customer perception. Packaging is carefully constructed to balance protection, cost efficiency, and retail presentation, reflecting industry trends in both the beauty and e-commerce markets.
Key Differentiator: LokiKoki distinguishes itself through a cohesive use of branded folding cartons featuring vibrant, playful aesthetics, and a structured approach that aligns packaging with both consumer expectations and professional-grade standards.
Design System
Visual Style
Modern sans-serif typography paired with vibrant, playful color palettes (notably pinks, oranges, yellows, and black), with a strong emphasis on clean lines and minimalistic layouts.
Brand Identity
Consistent application of the LokiKoki logo and product-specific branding, supported by recurring circular motifs and clear iconography. Brand elements are applied uniformly across product packaging to reinforce recognition.
Packaging Design
Preference for recyclable, single-layer paperboard cartons with matte or glossy finishes. Structural design emphasizes easy assembly, retail presentation, and shipment integrity, with occasional use of windows for product visibility.
User Experience
The packaging design prioritizes easy unboxing, immediate product identification, and visual engagement, supporting a seamless customer journey from order receipt to product usage. Attention to branding and tactile quality enhances perceived value and encourages repeat purchases.
Company Metrics
Business insights for LokiKoki based on available data
Market Positioning
Brand Values & Focus
Key Competitors
Target Market: LokiKoki targets individual consumers seeking quality hair care as well as professionals in salons and the beauty industry, with a primary focus on the Polish and broader Central European e-commerce market.
Packaging Assessment
Overall Grade
Visual appeal and presentation quality
Packaging durability and protection
Eco-friendliness and recyclable materials
Cost efficiency and value for money
Packaging assessment for LokiKoki based on industry standards and best practices
Frequently Asked Questions
What types of packaging does LokiKoki use for its products?
LokiKoki primarily uses single-layer folding carton boxes with high-quality printing and brand-specific design elements, optimized for retail display and e-commerce shipping.
How does LokiKoki's packaging support sustainability?
While carton packaging is generally recyclable, LokiKoki's use of coated and colored paperboard offers moderate sustainability. There is evidence of eco-friendly product lines, but packaging sustainability initiatives are not extensively highlighted.
What is the visual identity of LokiKoki's packaging?
The packaging features a clean, modern aesthetic with bold colors, consistent typography, and prominent brand logos, reinforcing brand recognition and a premium market position.
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