Labo Suisse packaging
Labo Suisse specializes in premium dermo-cosmetics, focusing on innovative hair and skin care solutions rooted in scientific research. Their packaging strategy leverages high-end rigid boxes and cartons to reinforce brand value, elevate unboxing experiences, and ensure product integrity.
Packaging Portfolio
Labo Suisse's packaging portfolio is characterized by the use of rigid boxes constructed from thick chipboard and high-grade paperboard, with both matte and glossy finishes to convey a luxury aesthetic. Custom inserts, snug-fit lids, and compartmentalization exemplify a focus on product security and premium presentation, particularly for multi-component treatments. Retail products utilize single-layer carton boxes with precise construction, supporting shelf appeal and efficient distribution. Branding is consistently integrated through minimalist design, prominent logos, and clean typography, aligning with industry standards for high-end dermo-cosmetics.
The packaging is a rigid box with a premium appearance, featuring a thick chipboard construction. The box has a clean, smooth surface with a matte finish, predominantly in white. The interior is designed to hold two glass vials and a syringe, with custom inserts providing a snug fit. The box opens from the top with a hinged lid, and the edges are neatly folded and glued for durability. The exterior has a minimalist design with the brand name 'Fillerina' prominently displayed on the lid, along with a subtle logo.
The packaging consists of a sturdy, thick-walled box with a premium appearance. It features a smooth, matte gold exterior that reflects light subtly, giving it an elegant look. The box is rectangular with clean, precise edges and corners, indicative of high-quality construction. The interior is likely designed to hold multiple products securely, with compartments for each item. The overall design is minimalistic yet sophisticated, focusing on the luxurious presentation of the contents.
The packaging is a rectangular, flat box made of single-layer paperboard. It features a smooth, clean surface with a matte finish. The box is predominantly silver with black text, giving it a modern and sleek appearance. The edges are sharp and well-defined, indicating precise construction. There are no visible flaps or tabs, as the box is likely a standard tuck-end design. The overall form is compact and lightweight, suitable for retail display.
The packaging is a rigid box with a premium appearance, featuring a thick chipboard construction. The exterior is smooth and finished in a glossy white coating, giving it a clean and elegant look. The box opens from the top and has a snug fit, ensuring the contents are securely held inside. The interior is well-organized, showcasing the products with a clear layout. The box includes a custom insert that holds the jars and syringes in place, preventing movement during transport.
The packaging is a rigid box with a premium construction. It features thick walls and a clean, smooth surface. The box is predominantly white with a glossy finish, giving it a luxurious appearance. The interior is designed to hold multiple products securely, with custom inserts for each item. The overall shape is rectangular, and the box has a lid that fits snugly over the base.
About the Brand
Labo Suisse is a leading player in the high-end dermo-cosmetics sector, offering scientifically formulated hair and skin treatments influenced by aesthetic medicine. The company prioritizes quality, product efficacy, and customer education through its B2C business model.
Founded in 1986, Labo Suisse has established a robust presence in the beauty and personal care market, with a reputation for combining scientific rigor and consumer-focused innovation. Their product range addresses specialized needs such as hair thinning and skin rejuvenation, and is distributed through online channels and authorized pharmacies. Packaging is used strategically to reflect the brand’s premium positioning and support safe delivery of delicate formulations.
Key Differentiator: Labo Suisse’s unique integration of aesthetic medicine principles with cosmetic science, combined with luxury-grade packaging and personalized consultations, distinguishes it from competitors.
Design System
Visual Style
The visual design emphasizes minimalist typography, predominantly sans-serif fonts, and a restrained color palette featuring whites, golds, and silvers with occasional accent colors. The overall aesthetic is clean, modern, and reflective of clinical efficacy.
Brand Identity
Consistent use of the 'Labo' logo and product line branding ensures strong visual recognition. Iconography is minimal, prioritizing clarity over embellishment, while layout and graphic elements maintain alignment with the luxury category.
Packaging Design
Material choices favor rigid chipboard and sturdy paperboard, supporting both product protection and tactile quality. Structural design prioritizes secure product housing via custom inserts and snug-fit lids, reflecting a commitment to both safety and premium unboxing.
User Experience
Packaging is designed to create a sense of luxury and assurance from initial handling to product retrieval. The user journey is enhanced by clear information hierarchy and easy access, supporting both the emotional impact of unboxing and the practical need for product security.
Company Metrics
Business insights for Labo Suisse based on available data
Market Positioning
Brand Values & Focus
Key Competitors
Target Market: Affluent consumers seeking effective, scientifically-backed beauty and personal care solutions, with a preference for premium product presentation and safety.
Packaging Assessment
Overall Grade
Visual appeal and presentation quality
Packaging durability and protection
Eco-friendliness and recyclable materials
Cost efficiency and value for money
Packaging assessment for Labo Suisse based on industry standards and best practices
Frequently Asked Questions
What types of packaging does Labo Suisse use for its products?
Labo Suisse employs premium rigid boxes for its high-value dermo-cosmetic treatments and single-layer carton boxes for retail products, ensuring both luxury appeal and functional protection.
How does Labo Suisse's packaging support its brand image?
The brand uses minimalist, high-quality materials and consistent visual elements, such as clean typography and prominent logos, to reinforce its status as a premium, scientifically-driven beauty company.
Does Labo Suisse integrate sustainability into its packaging strategy?
While the packaging emphasizes luxury and protection, there is a moderate focus on sustainability, with some use of recyclable paperboard and chipboard, but limited explicit evidence of eco-friendly innovation.
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