Beauty & Fitness

    GANNIKUS packaging

    GANNIKUS specializes in premium fitness and nutrition products, serving athletes and health-focused consumers through a robust digital platform. Their packaging approach leverages high-impact visual design and functional structures to reinforce brand identity and support product protection.

    Flexible Packaging
    Other
    Rigid Boxes
    Carton Boxes

    Packaging Portfolio

    GANNIKUS’s packaging portfolio is characterized by the use of multi-layer flexible stand-up pouches with resealable closures for powders and dry goods, rigid plastic jars for supplements, and high-quality carton boxes for select SKUs. Primary packaging materials include matte-finish films, opaque plastics, and smooth paperboard, each selected for protection, shelf impact, and ease of handling. Distinct visual elements, such as bold monochromatic colors and ingredient imagery, support immediate product identification and align with fitness market trends. The overall approach ensures a balance between durability, branding, and consumer usability.

    Flexible Packaging packaging
    Flexible Packaging

    The packaging consists of stand-up pouches made from a flexible material. Each pouch features a matte black exterior with a glossy finish on the logo and product name. The pouches have a zip-lock closure at the top, allowing for resealing after opening. The front displays vibrant images of ingredients like strawberries and cookies, enhancing visual appeal. The back of the pouches likely contains nutritional information and usage instructions, although this is not visible in the image.

    Material:Premium materials
    Use Case:Flexible Packaging for beauty & fitness products
    Other packaging
    Other

    The image features two distinct packaging types: a stand-up pouch and a jar. The stand-up pouch is made of a flexible material, likely a multi-layer film, with a matte finish and a resealable top. It has a prominent brand logo and product name printed in white against a black background. The jar is made of a sturdy plastic with a glossy black finish, featuring a wide mouth and a screw-on lid. The label on the jar includes the brand name, product flavor, and nutritional information, all printed in a clean, modern font.

    Material:Premium materials
    Use Case:Other for beauty & fitness products
    Carton Boxes packaging
    Carton Boxes

    The packaging is a flat, rectangular box made from a single layer of paperboard. It features a smooth surface with clean edges and precise folds. The box is predominantly white with colorful graphics and text printed on the front. The design includes a prominent logo and product information, with a glossy finish that enhances its visual appeal. The edges are sharp and well-defined, indicating high-quality manufacturing. There are no visible fluted layers, confirming it as a carton box.

    Material:Premium materials
    Use Case:Carton Boxes for beauty & fitness products
    Flexible Packaging packaging
    Flexible Packaging

    The packaging consists of three stand-up pouches, each featuring a matte black exterior with a glossy finish on the front. The pouches have a resealable top with a zipper closure, allowing for easy access and storage. The front prominently displays the product name 'CREAM OF RICE' in bold white lettering, accompanied by a graphic of a chef's silhouette. A small circular label in the top right corner indicates '3x' to denote the quantity. The back of the pouches likely contains nutritional information and product details, although not visible in the image.

    Material:Premium materials
    Use Case:Flexible Packaging for beauty & fitness products
    Rigid Boxes packaging
    Rigid Boxes

    The packaging is a sturdy, cylindrical container typically used for dietary supplements. It features a thick, opaque black body with a wide mouth for easy access. The lid is also black and has a secure fit, ensuring that the contents remain sealed. The front of the container prominently displays the product name 'MAXIMUS' in bold, white lettering, along with the brand name 'GANNIKUS ORIGINAL' in a circular logo format. The background includes images of ingredients such as sweet potatoes, rice, and eggs, emphasizing the product's natural components.

    Material:Premium materials
    Use Case:Rigid Boxes for beauty & fitness products
    Other packaging
    Other

    The packaging is a stand-up pouch made of flexible material, featuring a matte black exterior with a glossy finish on the front. The pouch has a resealable top and a clear window displaying the product inside. The front features a large graphic of a bowl of rice meal, with the product name 'CREAM OF RICE' prominently displayed in white text. The back of the pouch contains preparation instructions and nutritional information in contrasting colors.

    Material:Premium materials
    Use Case:Other for beauty & fitness products

    About the Brand

    GANNIKUS operates at the intersection of fitness, nutrition, and e-commerce, offering a curated portfolio of supplements, training equipment, and wellness resources. The brand emphasizes expert-backed product development and leverages digital engagement to serve a dedicated community of fitness enthusiasts.

    GANNIKUS’s packaging strategy prioritizes a consistent, modern aesthetic using flexible stand-up pouches, rigid supplement containers, and carton boxes. Branding elements are integrated across all formats, ensuring strong shelf presence and consumer recognition. The use of resealable features and visually differentiated graphics enhances both functional utility and market appeal.

    Key Differentiator: GANNIKUS differentiates itself through expert-developed products and a unified, research-driven packaging design that reinforces premium positioning within the fitness and nutrition sector.

    Founded:2011
    Website:www.gannikus.de

    Design System

    Visual Style

    The visual system leverages bold sans-serif typography, a predominantly black and white palette with accent colors denoting flavors or product variants, and high-contrast layouts for maximum shelf visibility.

    Brand Identity

    Logo usage is prominent and consistent across all packaging formats, often paired with clean iconography and strict adherence to brand color guidelines. Visual consistency is maintained through uniform placement of product names, logos, and graphic accents.

    Packaging Design

    Material selection prioritizes product safety and consumer convenience, with flexible pouches and rigid jars designed for secure storage and repeated use. Structural design reflects a focus on resealability, moisture barrier properties, and efficient shipping.

    User Experience

    Design decisions support a streamlined customer journey, from easy identification online to a premium unboxing experience. Packaging features such as resealable closures and clear product labeling enhance usability and reinforce brand trust.

    Company Metrics

    Est. Monthly Revenue:
    $171,054.93/month
    Employees:
    4
    Business Model:
    B2C
    Industry:
    Beauty & Fitness

    Business insights for GANNIKUS based on available data

    Market Positioning

    Brand Values & Focus

    Quality
    Expertise
    Community Engagement
    Transparency

    Key Competitors

    MyProtein
    Bodybuilding.com
    Optimum Nutrition
    ESN

    Target Market: Fitness enthusiasts, athletes, and health-conscious consumers in Germany and broader EU markets seeking premium supplements and training resources.

    Packaging Assessment

    A

    Overall Grade

    81%Average Score
    Unboxing Experience
    87%
    A

    Visual appeal and presentation quality

    Logistics Safety
    85%
    A

    Packaging durability and protection

    Sustainability
    71%
    B

    Eco-friendliness and recyclable materials

    Packaging Costs
    80%
    A

    Cost efficiency and value for money

    Packaging assessment for GANNIKUS based on industry standards and best practices

    Frequently Asked Questions

    What types of packaging formats does GANNIKUS use for its supplements?

    GANNIKUS utilizes a combination of flexible stand-up pouches, rigid plastic supplement jars, and carton boxes, each tailored to product requirements and designed for optimal product protection and brand presentation.

    How does GANNIKUS’s packaging support product safety during shipping?

    The brand employs durable materials, resealable closures, and robust rigid containers to minimize transit damage and ensure product integrity, particularly for sensitive items like protein powders and supplements.

    Does GANNIKUS use sustainable packaging materials?

    GANNIKUS’s core packaging relies on industry-standard materials, with some elements likely recyclable. However, most packaging appears to prioritize product safety and visual impact over advanced eco-innovations.

    How does the unboxing experience contribute to the GANNIKUS brand?

    Distinctive matte-black finishes, bold typography, and clear branding combine to create a premium unboxing experience that elevates perceived value and reinforces customer loyalty.

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