Football Supplements delivers specialized performance nutrition for football athletes, focusing on energy, hydration, and recovery. Their packaging strategy centers around visually impactful, branded carton boxes designed for both product protection and elevated shelf presence.
Football Supplements employs custom-designed, single-layer paperboard carton boxes with glossy finishes for energy gels and supplements, emphasizing structural rigidity and shelf appeal. The packaging portfolio includes folding cartons for multipack sachets, flexible pouches, and clear plastic bottles for hydration solutions. Vibrant color coding and bold typography are used for rapid product differentiation, while high-fidelity branding ensures consistency across SKUs. The design focus is on visual impact, ease of use, and maintaining product integrity during distribution.

The packaging consists of a folding carton box that houses individual sachets of a caffeine gel product. The box is predominantly black with bold red and white graphics. The front features the product name 'FOCUS90' prominently displayed, along with the descriptor 'CAFFEINE GEL'. The sides of the box include additional product information and branding elements. The construction appears smooth and flat, with clean edges and folds typical of carton boxes.

The packaging consists of a rectangular carton box that houses multiple individual sachets of energy gel. The box features a vibrant green and black color scheme with bold typography. The front displays the product name 'FUEL90 ENERGY GEL' prominently, along with a logo that suggests a sports or athletic focus. The sides of the box have additional product information and branding elements. The individual sachets are visible, showcasing a similar design theme, with clear labeling and a streamlined appearance.

The packaging consists of a folding carton box that houses individual sachets of the product. The outer box is primarily black with vibrant pink and white accents. The front features the product name 'FOCUS90' prominently displayed in large, bold fonts, with 'CAFFEINE GEL' below it in smaller text. The sides of the box include additional product information and branding elements. The box has a clean, smooth finish with precise edges and folds, indicative of high-quality paperboard construction. The inner sachet is a single-use packet that is likely made of flexible material, designed for easy dispensing.

The packaging consists of a variety of containers, including flexible pouches and a bottle. The flexible pouches are made of a smooth, single-layer paperboard with vibrant graphics and a glossy finish. They feature precise edges and folds, typical of retail packaging. The bottle is made of clear plastic with a simple design. The overall appearance is colorful and modern, with a focus on branding and product information.

The packaging consists of a folding carton box with a smooth, flat construction. It features a vibrant color scheme with a predominately black background and bright accents in orange, green, and purple. The box has clean edges and precise folds, indicative of high-quality paperboard. The front displays bold typography for 'FUEL90' and 'ENERGY GEL', with a logo and product information clearly visible. The design includes a visual representation of the product flavors, enhancing its appeal.

The packaging consists of a series of flat, rectangular boxes, each containing energy gel supplements. The boxes are made from a single-layer paperboard, featuring smooth edges and precise folds. The surface is predominantly black with vibrant colors such as pink, green, orange, and blue used for branding and product differentiation. Each box has a glossy finish, enhancing the visual appeal. The front of each box prominently displays the product name 'FOCUS90' along with descriptors like 'CAFFEINE GEL'. The design includes a logo and additional graphics that highlight the product's features.
Football Supplements targets the sports nutrition sector with a direct-to-consumer model, offering products tailored to the unique needs of football players. The brand emphasizes quality and efficacy, with a packaging approach that reinforces brand identity and appeals to athletes seeking performance-focused solutions.
The company employs custom-designed carton packaging across its product range, integrating vibrant graphics and structured layouts to enhance product differentiation and consumer recognition. All products are banned substance tested and formulated without synthetic additives, reflecting a commitment to both safety and transparency. Packaging serves not only as a protective vessel but also as a strategic touchpoint for brand reinforcement during the unboxing and purchase journey.
Key Differentiator: Football Supplements distinguishes itself through sport-specific nutrition, professional athlete endorsements, and packaging that leverages bold visual branding to communicate product efficacy and trust.
A bold, sporty aesthetic characterized by black-dominant backgrounds with vibrant accent colors (pink, green, orange, blue, red). Typography is clear, sans-serif, and high-contrast, supporting rapid readability and modern appeal.
Consistent use of the Soccer Supplement logo, large product names, and color-coded flavor indicators ensures strong brand recall. Iconography is minimal but purposeful, and branding remains cohesive across all packaging types.
Material choices prioritize sturdy, recyclable paperboard cartons with glossy lamination for both protection and shelf presence. Structural design supports multipack formats and single-serve sachet containment, optimizing for retail and e-commerce environments.
Packaging is designed for intuitive unboxing, with clear product labeling and easy-access formats, supporting a frictionless customer journey from purchase to consumption. Visual hierarchy and tactile finishes enhance perception of quality and reinforce athlete-targeted positioning.
Business insights for Football Supplements based on available data
Target Market: Competitive and amateur football players, athletic teams, and sports enthusiasts seeking tailored performance nutrition solutions in the UK and broader sports supplement market.
Overall Grade
Visual appeal and presentation quality
Packaging durability and protection
Eco-friendliness and recyclable materials
Cost efficiency and value for money
Packaging assessment for Football Supplements based on industry standards and best practices
Football Supplements predominantly utilizes single-layer paperboard carton boxes with glossy finishes for its energy gels, hydration solutions, and recovery products. Supplementary flexible pouches and clear plastic bottles are also incorporated for select product formats.
Packaging features bold color schemes, clear typography, and prominent branding elements such as the Soccer Supplement logo, which collectively reinforce the brand’s focus on athletic performance and product credibility.
While the use of paperboard provides a recyclable element, there is limited evidence of advanced sustainable practices such as compostable materials or reduced plastic use. The focus is primarily on durability and visual impact.
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