Anaca3 packaging
Anaca3 delivers health and wellness products focused on weight management, utilizing a diverse range of packaging formats tailored for supplements and dietary aids. Their packaging strategy prioritizes brand visibility, retail impact, and product protection, supporting streamlined e-commerce distribution.
Packaging Portfolio
Anaca3 employs a packaging portfolio composed primarily of single-layer paperboard folding cartons and rigid plastic bottles, optimized for supplement integrity and retail display. Cartons utilize glossy finishes and high-contrast graphics for shelf appeal, while bottles for gummies and capsules incorporate clear labeling and tamper-evident closures. This solution set supports both e-commerce fulfillment and retail compliance, with structural choices reflecting a balance of product protection, branding, and cost control.
The packaging is a folding carton made of single-layer paperboard. It features a smooth, flat construction with clean edges and folds. The exterior is predominantly orange with white and blue accents, showcasing a vibrant design. The front displays the product name 'MINCEUR NUIT' prominently, along with the brand name 'ANACA 3'. The packaging has a glossy finish, enhancing its visual appeal. The sides contain additional product information in smaller text, maintaining a consistent color scheme.
The packaging is a clear plastic bottle containing gummies. The bottle has a cylindrical shape with a wide mouth for easy access to the gummies inside. The label wraps around the bottle and includes vibrant colors, primarily orange and white, with bold text indicating the product name and its benefits. The gummies are visible through the transparent material, showcasing their colorful appearance.
The packaging is a flat, rectangular box made from single-layer paperboard. It features a smooth surface with clean, precise edges and folds. The box is primarily white with vibrant orange and blue graphics, indicating a day and night theme. The front displays the product name 'ANACA 3' prominently, along with a description of its purpose. The box has a glossy finish, enhancing the visual appeal.
The packaging consists of several white bottles with screw-on lids, each containing dietary supplements. The bottles are made of opaque plastic, showcasing a cylindrical shape with a slightly wider base. The labels are colorful and prominently display the brand name 'ANACA3' along with product information. Each bottle has a clean, modern design with a glossy finish, enhancing visual appeal.
The packaging is a folding carton made of smooth, single-layer paperboard. It features a rectangular shape with clean edges and precise folds. The exterior is predominantly white with vibrant colors used for branding and product information. The front displays the product name 'ANACA 3+' prominently, along with the phrase 'BRÛLEUR DE GRAISSES' in bold text. The design includes a honeycomb pattern at the bottom, adding a visual texture. The overall appearance is lightweight and retail-friendly.
About the Brand
Anaca3 operates in the Beauty & Fitness sector, specializing in weight loss supplements and dietary products with a strong emphasis on natural ingredients. The company's packaging approach centers on retail-ready cartons and plastic bottles, designed to support both product safety and high-shelf visibility.
With a small team and a focus on e-commerce, Anaca3 leverages packaging that balances cost efficiency with brand differentiation. Their use of glossy folding cartons and rigid supplement bottles ensures compliance with retail standards while maintaining a visually cohesive brand identity. The packaging is characterized by bold color schemes and prominent branding, facilitating recognition in a competitive marketplace.
Key Differentiator: Anaca3 stands out through consistent visual branding across multiple packaging structures and a focus on health-oriented, consumer-friendly formats.
Design System
Visual Style
The visual style features bold, sans-serif typography, a bright color palette dominated by orange, white, and blue, and clean, modern layouts for enhanced brand recall.
Brand Identity
Branding is reinforced through consistent logo placement, use of the ANACA3 name, and uniform color schemes across packaging types. Iconography is minimal, focusing on clear communication of product benefits and usage.
Packaging Design
Material choices center on recyclable paperboard for cartons and durable plastic for bottles, emphasizing lightweight structures and efficient production. Structural design favors clarity, stackability, and ease of use.
User Experience
Packaging design supports a clear customer journey with prominent product information, intuitive opening mechanisms, and a consistent brand narrative, facilitating trust and repeat purchases in the health and wellness sector.
Company Metrics
Business insights for Anaca3 based on available data
Market Positioning
Brand Values & Focus
Key Competitors
Target Market: Health-conscious consumers seeking weight management solutions, predominantly in France and broader European e-commerce markets.
Packaging Assessment
Overall Grade
Visual appeal and presentation quality
Packaging durability and protection
Eco-friendliness and recyclable materials
Cost efficiency and value for money
Packaging assessment for Anaca3 based on industry standards and best practices
Frequently Asked Questions
What types of packaging does Anaca3 use for its products?
Anaca3 primarily utilizes single-layer paperboard cartons for capsules and powders, alongside rigid plastic bottles for gummies and dietary supplements. These formats are selected for durability, shelf impact, and consumer convenience.
How sustainable is Anaca3’s packaging?
Anaca3’s packaging incorporates recyclable materials such as paperboard, but relies on plastic for certain product types, resulting in a moderate sustainability profile typical for the Beauty & Fitness industry.
Does the packaging enhance the unboxing experience?
The packaging features a bright, branded aesthetic and clear labeling, providing a visually appealing unboxing experience, though it prioritizes function and retail readiness over luxury elements.
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