Pomi-T packaging
Pomi-T is a health supplement company specializing in polyphenol-rich dietary capsules, emphasizing scientific validation and consumer trust. Their packaging approach utilizes a mix of lightweight carton boxes and flexible pouches, designed for retail display, product protection, and clear brand communication.
Packaging Portfolio
Pomi-T’s packaging portfolio comprises primarily single-layer carton boxes and flexible stand-up pouches, both optimized for retail and e-commerce distribution. The cartons utilize high-quality paperboard with gloss finishes and precise folding, supporting both visual impact and structural integrity. Flexible pouches employ multi-layer films with resealable zippers, enhancing product freshness and consumer convenience. The design consistently prioritizes clean graphics, scientific information, and ingredient transparency, with most packaging elements being lightweight and easy to handle. Branding is uniformly applied across all formats to reinforce trust and product authenticity.
The packaging is a stand-up pouch made from a multi-layer film. It features a flat bottom that allows it to stand upright. The front side is primarily white with colorful graphics and product images, while the back has a clear window to showcase the contents. The top has a resealable zipper closure for convenience.
The packaging consists of Tetra Pak-style cartons, characterized by a smooth, flat construction without fluted layers. The cartons are primarily red with white and black text, featuring images of tomatoes and green herbs. The edges are clean and precise, indicative of a well-constructed folding carton. The cartons are designed for retail display, showcasing the product prominently with a glossy finish.
The packaging is a flat, single-layer carton box designed for retail use. It features a smooth, white paperboard surface with clean edges and precise folds. The box is primarily rectangular in shape, with a top flap that tucks into the front panel. The surface is printed with colorful graphics, including images of the product and nutritional information. The overall appearance is lightweight and suitable for shelf display.
The packaging is a rectangular, flat, single-layer paperboard box with smooth edges. It features a clean, white exterior with a glossy finish, and the overall shape is compact and lightweight, typical of retail packaging. The front displays product information prominently, while the sides and back contain additional details and nutritional information.
The packaging consists of three identical boxes, each featuring a smooth, flat construction without any visible fluted layers, indicating a single-layer paperboard design. The boxes are predominantly white with colorful graphics depicting various ingredients associated with the product. Each box has clean, precise edges and folds, typical of retail packaging. The overall appearance is lightweight and designed for shelf display.
About the Brand
Pomi-T operates in the health sector, offering a clinically validated food supplement formulated from polyphenol-rich plant extracts. The company’s packaging strategy is tailored to communicate scientific credibility, ensure product integrity, and accommodate the requirements of direct-to-consumer distribution.
Packaging for Pomi-T centers on single-layer carton boxes and flexible stand-up pouches, prioritizing visual clarity and shelf presence. Each package is designed to reinforce the brand's scientific messaging while maintaining functional durability for e-commerce and retail logistics. This approach reflects a balance between professional presentation and practical considerations such as cost and sustainability.
Key Differentiator: The integration of clinical research and transparent ingredient communication into both product and packaging positions Pomi-T as a premium, trust-focused brand in the health supplement market.
Design System
Visual Style
Clean, modern typography with sans-serif fonts, a predominantly white background accented by vibrant ingredient imagery and color highlights. The aesthetic emphasizes clinical professionalism and natural wellness.
Brand Identity
The Pomi-T logo is consistently displayed on all packaging, paired with clear product names and descriptors. Iconography focuses on natural ingredients and clinical cues, supporting visual coherence and immediate recognition.
Packaging Design
Material selection includes recyclable paperboard for cartons and multi-layer films for pouches, reflecting a balance between sustainability and protective performance. Structures are designed for both retail shelf presence and e-commerce durability, with an emphasis on compactness and ease of storage.
User Experience
Packaging is designed to guide the customer journey, with prominent branding, ingredient transparency, and clinical validation claims supporting informed decision-making. Resealable pouches and easy-open cartons contribute to a positive and convenient user experience, reinforcing brand reliability.
Company Metrics
Business insights for Pomi-T based on available data
Market Positioning
Brand Values & Focus
Key Competitors
Target Market: Health-conscious consumers seeking clinically validated, plant-based dietary supplements, primarily in Lithuania and wider European D2C channels.
Packaging Assessment
Overall Grade
Visual appeal and presentation quality
Packaging durability and protection
Eco-friendliness and recyclable materials
Cost efficiency and value for money
Packaging assessment for Pomi-T based on industry standards and best practices
Frequently Asked Questions
What types of packaging materials does Pomi-T use for its supplements?
Pomi-T primarily utilizes single-layer paperboard for carton boxes and multi-layer films for flexible stand-up pouches, both chosen for their printability, shelf appeal, and suitability for direct-to-consumer logistics.
How does Pomi-T ensure product authenticity and consumer trust through packaging?
The company leverages clear branding, clinical claims, and visible product information on all packaging, guiding consumers to official channels for purchase and reducing the risk of counterfeit products.
Is Pomi-T packaging recyclable or environmentally friendly?
Most carton components are recyclable, while flexible pouches may have limited recyclability. The brand demonstrates moderate commitment to sustainability, with room for further improvements in eco-friendly materials.
Discover other Health companies
Explore more companies in the health industry and their packaging strategies
Comvita
Health
Comvita is a New Zealand-based company specializing in high-quality Mānuka honey and natural health products. Established in 1974, it aims to connect people with the healing power of nature.
Bio-Synergy
Health
Bio-Synergy is a UK-based company specializing in health and fitness products, including nutritional supplements and DNA testing kits. Their mission is to support individuals in achieving their health and fitness goals through innovative products and personalized insights.
Doctor Seaweed
Health
Doctor Seaweed specializes in natural, plant-based nutritional supplements derived from seaweed, aimed at promoting overall wellness.