Foliatec packaging
Foliatec specializes in automotive customization products, offering a diverse portfolio of sprays, films, and accessories designed for DIY and professional applications. Their packaging approach leverages branded carton boxes engineered for retail display and product protection, with a visual emphasis on brand identity and consumer usability.
Packaging Portfolio
Foliatec's packaging portfolio is anchored by folding carton boxes constructed from single-layer paperboard, featuring high-gloss finishes and precision folding for enhanced visual appeal and product security. The structure and format are tailored for shelf display, with prominent branding, bold color schemes, and clear instructional graphics. Consistent use of orange and black colorways, combined with QR codes and product visuals, optimizes both retail impact and user guidance. The packaging is lightweight, recyclable, and designed for efficient stacking and shipping, reflecting a balance between cost efficiency, durability, and brand presentation.
The packaging is a folding carton with a smooth, flat construction. It features a triangular shape with a top flap that folds down, and the sides are printed with vibrant colors. The exterior has a glossy finish, enhancing its visual appeal. The front displays product information and branding, while the back includes usage instructions and additional details.
The packaging is a folding carton made of single-layer paperboard, featuring a smooth, flat construction without any visible fluted layers. The box is predominantly orange with a glossy finish, showcasing a high-quality appearance. The front displays a large image of a car with a protective film applied, along with the product name 'PAINT PROTECTION FILM' in bold white letters. The top flap has a cut-out handle for easy carrying. The edges are clean and precise, indicating a well-constructed carton. The back of the box includes additional product information and instructions in smaller text.
The packaging consists of a flat, smooth construction made from single-layer paperboard. It features a rectangular shape with clean edges and folds, typical of retail packaging. The exterior is predominantly white with colorful graphics and text, indicating product information. The front displays the brand name prominently, along with images and instructions for use. The packaging is designed to be lightweight and easy to handle.
The packaging is a flat, rectangular folding carton made from a single layer of paperboard. It features a smooth, flat construction with clean edges and folds. The front of the carton has a vibrant orange and black color scheme, prominently displaying the FOLIATEC.com logo and product information. There are images of the product and usage instructions. The carton has a glossy finish, enhancing the visual appeal and durability. The top flap is designed to tuck securely into the body of the carton, ensuring easy opening and closing.
The packaging is a folding carton made from a single layer of paperboard. It features a smooth, flat construction with clean edges and folds. The box is predominantly orange with a glossy finish, showcasing vibrant graphics and text. The front displays the brand name 'FOLIATEC.com' prominently, along with product information and a QR code. The sides have additional graphics and instructions, enhancing its retail appeal.
About the Brand
Foliatec delivers a wide array of automotive customization solutions, focusing on user-friendly, high-quality sprays, protective films, and accessories. Their packaging solutions utilize visually engaging folding carton boxes, optimized for retail presentation and product integrity.
The brand's packaging strategy prioritizes clear communication of product information, leveraging durable paperboard structures and signature color palettes to reinforce visual identity. Foliatec's focus on design consistency and instructional clarity targets DIY enthusiasts and professionals, enabling effective application while supporting brand recognition.
Key Differentiator: Foliatec stands out for its integration of robust branding within packaging design, combining high-impact visuals, comprehensive usage instructions, and a focus on both product protection and end-user guidance.
Design System
Visual Style
Uses bold, sans-serif typography with high-contrast, saturated orange and black color palettes. Overall aesthetic is modern, technical, and visually assertive, aligning with automotive industry trends.
Brand Identity
Strong logo presence on all packaging fronts, consistent iconography for product features, and repetition of brand name and website URL. Visual consistency is maintained through color, layout, and graphic elements across the product line.
Packaging Design
Prefers recyclable carton materials with glossy finishes, focusing on folding carton structures for retail and logistical efficiency. Structural design emphasizes stackability, easy handling, and maximum use of printable surfaces for branding and information.
User Experience
Design supports the customer journey by providing clear, accessible product information, step-by-step usage instructions, and QR codes for tutorials. Packaging is engineered for both retail appeal and intuitive unboxing, reinforcing the brand's focus on quality and user empowerment.
Company Metrics
Business insights for Foliatec based on available data
Market Positioning
Brand Values & Focus
Key Competitors
Target Market: DIY automotive enthusiasts, professional vehicle tuners, and specialty retail channels seeking high-quality customization solutions for cars, motorcycles, and related vehicles.
Packaging Assessment
Overall Grade
Visual appeal and presentation quality
Packaging durability and protection
Eco-friendliness and recyclable materials
Cost efficiency and value for money
Packaging assessment for Foliatec based on industry standards and best practices
Frequently Asked Questions
What packaging materials does Foliatec primarily use?
Foliatec primarily utilizes single-layer paperboard cartons with glossy finishes, designed for shelf appeal and product security. The packaging is fully printed with brand colors, product visuals, and usage instructions.
How does Foliatec address sustainability in its packaging?
Foliatec emphasizes environmentally conscious production and utilizes recyclable carton materials. However, further transparency regarding eco-credentials and material sourcing would strengthen their sustainability profile.
What is the main purpose of Foliatec's packaging design?
The packaging is engineered to protect automotive customization products, facilitate retail display, and ensure users receive all necessary information for safe and effective application.
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